Nash, B.2015-09-232015-09-232011-02-23Nash, B. (2011). How to Develop Effective Messages and Get Them Covered by the Media. Huntsville, AL; National Children's Advocacy Center.https://www.ncacvtc.org/#/courses/course/caabbe46-3f47-43c2-853d-47cff1728178http://hdl.handle.net/11212/2452Getting your messages heard in today's media maelstrom can be a daunting task -- particularly for non-profit organizations with limited funding and personnel resources. Talking about child abuse issues can be viewed by the media as a negative story, and often the coverage tends to be sensational and more damaging than helpful to your organization. This webinar provides ideas on developing the most successful messages for your organization to cut through the clutter and make your messages count. The presentation includes tips for developing on-going relationships with local and regional media representatives and find out how to get your stories the coverage they deserve. The discussion includes recent research reports that provide key talking points and data on effectiveness in reaching the public. The recorded presentation includes a question and answer forum with participants of the live web conference.en-USMediaEffective Messagesnon-profitchild abuseLearning Object